Why Pomegranate?

Mankind has revered the magical, mystical pomegranate since the dawn of recorded history. Ancient Greeks, Romans and the peoples of China, India and the Middle East found its properties to be life giving and invigorating.

In fact, they loved it so much they incorporated the delicate flowers, the sparkling ruby seeds, the tangy rind into their foods, their medicines, their cosmetics and their sacred practices, for nearly 8000 years.

Pomegranate was recently included in the elite group of super-fruits because of its amazing health benefits. It carries excellent skin care properties including moisturizing, antioxidant and anti-inflammatory properties. In promoting more rapid cell regeneration and rejuvenation, it delivers a powerful anti-ageing effect as it helps the skin retain moisture and maintain proper circulation and hydration.

It contains a host of powerful antioxidant components, which are responsible for brightening or lightening the skin tone. In extending the life of fibroblasts, it promotes the production of collagen and elastin, which give strength and support to the skin. This way, it effectively slows the formation of wrinkles and marks related to ageing. In aiding tissue repair, pomegranate has shown properties to expedite the wound healing process. In addition to all these benefits, it also minimizes the risk of developing skin cancer.

Pomegranate Properties:
Balances Skin pH
Improves Skin Elasticity
Highly Moisturizing
Anti-inflammatory
Protects Skin from Free Radicals
Can Help Destroy and Prevent Cancer Cell Formation
Natural Antioxidant
Natural Plant Source of CLA (punicic acid)